Biggest Benefits of Blogging
20 years ago, blogs didn’t exist. Today, there are over 150 million of them.
Still, I get a lot of puzzled looks when I tell people that having a blog is the single most important thing a business, cause, or person can do to advance online. Even though ‘blogging’ has hit it big, most people don’t get what makes blogging so powerful, helpful, and beneficial.
To put an end to that, I’ve compile a list of the 20 biggest benefits of having a blog below. If you’re among the uninitiated, prepare to be enlightened. If you’ve already started a blog of your own (as I assume many of you Income Diary readers do) then you can consider this an affirmation of why you do what you — and a good place to direct people who still think that a blog is just a pointless public diary. There are many perks of having a blog as you will see.
The 20 Biggest Benefits of Blogging
#1 Get a Better Job
According to MediaBistro, nine in ten companies mine online profiles before making a new hire. Employers want to hire people who have a strong online influence:
“Determining influence is so critical to brands because this is what drives word of mouth validation – typically the most powerful and cost-effective marketing method available.”
Mark Schaefer, from an interview on Inc.com
Put simply, employers prefer to hire people with a positive online influence and blogging is the single best way to achieve that.
Still, I get a lot of puzzled looks when I tell people that having a blog is the single most important thing a business, cause, or person can do to advance online. Even though ‘blogging’ has hit it big, most people don’t get what makes blogging so powerful, helpful, and beneficial.
To put an end to that, I’ve compile a list of the 20 biggest benefits of having a blog below. If you’re among the uninitiated, prepare to be enlightened. If you’ve already started a blog of your own (as I assume many of you Income Diary readers do) then you can consider this an affirmation of why you do what you — and a good place to direct people who still think that a blog is just a pointless public diary. There are many perks of having a blog as you will see.
The 20 Biggest Benefits of Blogging
#1 Get a Better Job
According to MediaBistro, nine in ten companies mine online profiles before making a new hire. Employers want to hire people who have a strong online influence:
“Determining influence is so critical to brands because this is what drives word of mouth validation – typically the most powerful and cost-effective marketing method available.”
Mark Schaefer, from an interview on Inc.com
Put simply, employers prefer to hire people with a positive online influence and blogging is the single best way to achieve that.
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